Google announced on April 8th 2015, that it's new subscription video service will be ready by the end of this year. While the new service does not as yet have a name, YouTube Music Key, which is by invite only, has been in beta since November of 2014. The new service is expected to be ad free with the ability of allowing users to store videos offline on their mobile devices. It will have a price of around $10 per month.
Under the terms of its new partnership agreement, YouTube video creators will be able to put their videos behind a pay wall which would only allow paid subscribers to view them. Google will continue to keep 45% of the subscription revenue, while allocating the rest to its partners according to how much time viewers spend on their channels. Those video creators who choose not to monetize their videos will have all of their videos set to private.
Google's new offering may also include some lower priced subscriptions for specific categories, such as music and children's programming. These services would be offered for $7.99 a month. YouTube views this move toward subscription services as a way to offer fans more choices to enjoy the content that they love.
No comments:
Post a Comment